GETTING YOUR MESSAGE TO YOUR CUSTOMERS

Pinnacle Litho does more than printing, we help with the marketing process too. Many people ask: I've printed my company's message on an attractive brochure, how do I get it to the right customer? That's where our Mail Fulfillment service comes in! We are a Canada Post Smartmail Marketing partner. That means we have demographic tools to get your print marketing to the right potential customer. Instead of blanketing the city in your flyers, we target specific areas where your message will be better received. This technique saves you money and lets you focus a more personalized message to a more receptive customer base. As a SmartMail marketing partner, we take care of the details for you. We can help you target the right prospects, optimize your existing list and sort/group them by postal route, following printing specifications and much more.

WHY DIRECT MAIL MARKETING?

According to studies by Canada Post, direct mail marketing gets results:

Direct mail has a 20% higher motivation response than digital media, making it far more persuasive.

Source: A Bias for Action, 2015

Consumers pay 39% more attention (time spent) to campaigns that integrate direct mail and digital than single-media campaigns.

Source: Connecting for Action, 2016

47% visited a store in reaction to direct mail.

Source: Breaking Through the Noise, 2015

 

MAIL CAMPAIGN OPTIONS

Precision Targeter™, lets you plan your next marketing mailing using interactive maps and demographic data. We will send flyers, postcards or samples to every mailbox in a selected neighbourhood.

For Neighbourhood Mail, you'll need to send 1 flyer to every address on a postal route (approximately 500 addresses). We'll charge you as little as $0.177 for each flyer. You pay: $0.177/flyer x 500 (sample # of houses on a postal route) = $88.50. Prices are exclusive of taxes and are subject to change without notice.

Use Every Door Direct Mail® (EDDM®) services to promote your small business in your local community. If you're having a sale, opening a new location, or offering coupons, EDDM can help you send postcards, menus, and flyers to the right customers.